Can your repricing system go “both ways?” Your system should automatically increase
prices when your competitors are selling for higher prices than you. Many repricing options trigger price
reductions when competitors have lower prices, but fail to increase your prices
when you have the luxury of doing so. This
is an important feature that allows you to be more profitable, while still
driving sales increases.
Does your repricing system require that you reprice on all marketplaces
simultaneously? An excellent repricing
system will allow you the flexibility of repricing according to marketplace
competition.
Does your repricing system allow you to set a baseline price on a
particular marketplace and broadcast that price to specified marketplaces? For example, if you set a price on Amazon,
does your system allow you to automatically set that as your price on eBay and
New Egg? This will allow you to reduce
administrative effort in changing prices and allow you to present a consistent,
professional profile to your customers.
Does your system allow you to set prices based on a required
margin? For example, can you set prices
as “never below our cost plus 10%? While
any pricing strategy can be overruled by authorized personnel, this feature will
ensure that your automated repricing system will never have you selling at a
loss.
There are many other aspects of a repricing system that will be critical
to allowing you to capture sales without “giving away the store.” An excellent systems provider will help you
navigate that path.
Avectous Integrated Software.
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